“Disaronno wears Diesel” is a Limited Edition bottle run, with a bold, ironic style that shows Disaronno’s instantly recognizable logo wrapped in an eye-grabbing camouflage denim pattern (denim is Diesel’s signature textile).
The design reflects the shared approaches of the two brands: both are world-renowned, Italy-based companies that share a strong focus on promoting creativity and originality.
Through this project, Disaronno supports the OTB Foundation, Diesel’s parent company’s philanthropic arm, fully embracing its motto of “Brave Actions for a Better World.” In Italy and at a global level, the Foundation is involved in social initiatives focusing on three principles: sustainability, innovation and direct social impact.
This time, the specially created cocktail is DISARONNO Wears Diesel, with the inevitable DISARONNO base, Jamaica Rum overproof, Lime Juice, Passion Fruit syrup, Mint leaves and Crushed Ice.
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